Recruitment Trends in 2022
Have a read of our latest recruitment trends as we hit the ground running in 2022.
Candidate driven market
We are now in a candidate-driven market and we are now seeing more jobs available than there are candidates to fill them. There has been a shift in power to candidates, giving them the ability to negotiate their package. Employers around the world are in desperate need of candidates with similar skillsets to their current workforce but are unable to attract talent to their organisations. To attract top talent recruiters and talent acquisition professionals will have to get creative and work a lot harder to attract skilled talent. In 2022 expect to see these creative recruitment strategies being used by recruiters in every industry. Employers are now relying on recruiters more than ever to source talent for them, which brings with it an exciting opportunity, and those who experiment are likely to succeed.
Fewer people applying for jobs
The current candidate-driven market allows candidates to be more selective in the jobs they are applying for. We are seeing fewer people applying for anything and everything, whether they meet the requirements of the role or not. Employers are now desperately seeking skilled workers and are having to market their company culture, values, and work ethic to attract candidates through other avenues. As candidates are more selective over the roles they are applying for, employers need to identify the unique elements that sets them apart from their competition. Creating a streamlined candidate experience, such as adding the option to “Quick Apply”, will increase the volume of applications as candidates can submit their CV at the touch of a button. Crafting the perfect candidate experience will help reduce the number of candidates who are hesitant to apply for a job.
Remote recruitment processes
Lockdowns all over the world, because of Covid-19, have highlighted the importance of remote recruitment processes. Employers have realised that virtual interviews and remote recruitment saves time, resources and is an efficient way of screening. First stage interviews, post-lockdown, are being done through Zoom or Microsoft Teams, allowing hiring managers to screen potential candidates quickly and access a wider candidate pool.
Increased focus on retention
The churn rate of employees is a major talking point right now amongst employers. Employers are trying to hold onto their talent in any way they can. As touched on, in this candidate-driven market, candidates can negotiate and choose from more opportunities than ever before. SMEs are struggling to match the salary offers of larger enterprises, forcing them to think of ways to attract candidates through promoting their brand and culture over what the job is paying.
Reaching passive candidates
With a shortage of skilled workers and a lack of active candidates searching and applying for roles, companies are trying to reach out and tap into the passive candidate market. Passive candidates are usually not desperate to leave their current employer and aren’t facing unemployment, so if they are thinking about a new job then it usually means they are genuinely excited by the company’s values, mission, and culture. So, 2022 will be the year of promoting your job ads to a broader audience, not just those who are looking for a new job.